You will choose an organization for your assignment. It would serve you well to design for an organization you have an interest in. If you want to pursue event planning when you graduate, choose an organization that has a major event and design around that event. If you want to pursue corporate communications, choose an organization that is in need of or has an internal awareness campaign, and design around that. If you aren’t sure what you want to do when you graduate, choose an organization that you are interested in. If you love working with your fraternity or sorority, choose your sorority and identify its campaign need. You may want to choose an organization that you will be able to develop a personal relationship with, as you may need assistance from the organization in the form of assets and information. It is best if you choose an organization that can be aware of your work for this class. You may choose an organization that already has public relations material, however, if you do, you will perform a redesign and develop new materials in a new design style.
Once you have decided on an organization, you will need to locate their logo. If this is a local organization, my best advice is to email them and ask for a “high resolution or print ready” version of their logo. Usually, these will be a .eps file or a large size .pdf. It is also okay to use a large .jpg if that is all the company has. Do not just steal an image of Facebook. I’ve had several students attempt to do this before. Facebook compresses the image for screens meaning that it is no longer print ready.
Another route you can go is using a large organization or company. While local companies are good to have in your portfolio, I'm fine with you going this route as well. One website that is worth checking out for large org logos is brandsoftheworld.com.
Once you have located your logo, upload the file to this assignment to complete it.