Before You Watch

VIDEO SEQUENCE

WHAT IS BIOMIMICRY?

The Conscious Emulation of Life's Genius Janine Benyus, co-founder of the Biomimicry Institute and author of the seminal book, Biomimicry: Innovation Inspired by Nature, defines biomimicry as the “conscious emulation of life’s genius.”

That is:

“Conscious”: being intentional
“Emulation”: learning from living things, then applying those insights to the challenges humans want to solve.
“Life’s genius”: recognizing that life has arrived at well-adapted solutions that have stood the test of time, within the constraints of a planet with finite resources.

What is Biomimicry? "Biomimicry is the practice of applying lessons from nature to the invention of healthier, more sustainable technologies for people. Biomimetic designers (“biomimics”) focus on understanding, learning from, and emulating the strategies used by living things, with the intention of creating designs and technologies that are sustainable." (The Biomimicry Institute, 2015)

Watch this short video that is a quick introduction to what biomimicry is, narrated by Janine Benyus (2mins; 2011). https://www.youtube.com/watch?v=FBUpnG1G4yQ&feature=youtu.be

Watch this video to get a good overview and introduction to biomimicry. It was narrated by Janine Benyus and was produced by TreeMedia in 2015. (~20mins) https://www.youtube.com/watch?v=sf4oW8OtaPY&feature=youtu.be

Watch this video to get an introduction to biomimicry used for buildings https://www.youtube.com/watch?v=5FZ9Ryx5zAk

READ Examples of Biomimicry from the Biomimicry Institute https://biomimicry.org/examples/