Course Syllabus
Contact Information
Dr. Stan Renard is Associate Dean and Associate Professor and Coordinator of the Arts Management and Entrepreneurship programs and Director of the Online MA in Arts Management in the Weitzenhoffer Family College of Fine Arts at the University of Oklahoma. Renard is also the Director of the Arts Incubation Research Lab (AIR Lab), a National Endowment for the Arts Research Lab. The lab’s research team studies the intersection of the arts, entrepreneurship, and innovation at its incubation stage with a research agenda that intends to understand the economic potential of artists as non-conventional entrepreneurs and the impact of the digital divide upon arts-based entrepreneurs. In addition, he is a touring and recording artist, and the founder and arranger of the Grammy-Nominated Bohemian Quartet and the Executive Director of the Monteux School & Music Festival in Hancock, ME. Dr. Renard holds a Doctorate in Musical Arts (DMA) from the University of Connecticut as well as a Doctorate in International Business (DBA) from Southern New Hampshire University. Previously held collegiate appointments include the University of Texas at San Antonio, Colby College, the University of Massachusetts, Amherst, the University of Connecticut, Storrs, Providence College, Eastern Connecticut State University, Southern New Hampshire University, and the University of California at San Diego. Dr. Renard is a member of the Yamaha Master Educator Collective, Music Business & Entrepreneurship Group.
Areas of Interest
- Arts Entrepreneurship
- Music Industry
- Artist Management
- Arts Incubators
- Arts Consumption
- Market Research
- Economic Impact Studies
- Data-driven and Empirical Research in the Arts
- Cultural Geography and Asset Mapping
- Computational Modeling
Course Details
For a list of course activities, scroll to the bottom of this page.
Course Prerequisites
- AMGT 5013 – Overview of Arts Management & Entrepreneurship
- Approval from OU faculty mentor
Course Materials
Dependent on the student - each student will collect their own materials throughout the course by way of the Self-Directed Study assignments.
Grades
Breakdown
| Activity | Description | Percentage |
|---|---|---|
| Five Year Plans | You will submit several versions of a five year plan (Plan A, Plan B, revised plan). | 20 |
| Self-Directed Study | Every other week, you will turn in a collection of 5 new resources directly connected to your project and goals, along with summaries and reflections on each. | 20 |
| Project Management Reports | Every other week, you will provide a screenshot(s) of your progress within your project management platform and a reflection on your current progress. You will receive feedback over the Live Session or through Canvas. | 20 |
| Individual Project | This will consist of a plan (start of the semester), a draft/prototype (midterm), and final deliverables (end of the course). | 40 |
| Total | 100 |
Scale
| Percentage | Letter Grade |
|---|---|
| 90–100% | A |
| 80–89% | B |
| 70–79% | C |
| 60–69% | D |
| Below 60% | F |
Course Components
Module Overviews
Each module will have an overview page that will introduce what you will do during the module and why, outline the specific skills/competencies you are expected to gain, and help you to manage your expectations and time.
Resources
Throughout the course, you may need collective instructor-provided resources to help you succeed in the first module, midterm module, and final module. This might consist of information on how to write goals, information on project management tools, etc.
Five Year Plans
These assignments give you the opportunity to create goals that are specific to what you want to accomplish during your career, which will guide your project choice for your independent study.
Self-Directed Study
These assignments will require you to collect and synthesize resources that will help you to achieve your goals in your independent study. This is necessary, as each student’s topic of study will be unique.
Project Management Reports
You will upload screenshot(s) of your project management platform and reflections on your current progress, which will keep you accountable for the commitments you have made for progress throughout the semester and help your faculty mentor to assess your progress. You may receive feedback by attending the Live Sessions or through Canvas.
Individual Project
This will be the final project that all of the other assignments in the course revolve around. This project will be unique to you and could consist of market research, a research article, a conference presentation, designing a complete portfolio, a recording project, a publishing project, developing an app, and so forth. The final project and/or documentation of the project (for example, photos, promotional materials, etc. if it is an event) will be uploaded at the end of the semester. You will submit a project plan at the start of the semester and a draft/prototype at midterm.
Course Policies
Communication
Please contact me directly by email at stan.renard@ou.edu. I will get back to you within 24 hours Monday thru Friday. I do check email over weekends but will most likely respond first thing on Monday morning to your inquiry. Please feel free to address me as Dr. Renard or by my first name. I highly encourage you to reach out to me for feedback, with any questions you may have, as I am here to help advise and mentor you to the best of my ability. I look forward to our exchanges.
Feedback
There will be live online check-ins every other week. This will be a two-hour window of time where you can come in and out to seek feedback from me. Those are not mandatory. You will upload your assignments on Canvas and I will provide feeback to you within the Canvas framework for the corresponding assignments. I will strive to provide you that detailed feedback within a one-week turnaround on your assignments.
Late Policy
I will accept late assignments. However, for each day the assignment is turned in late you will lose 1% of the overall grade for that assignment.
Plagiarism
Plagiarism is the most common form of academic misconduct at OU. There is basically no college-level assignment that can be satisfactorily completed by copying. OU's basic assumption about writing is that all written assignments show the student's own understanding in the student's own words. That means all writing assignments, in class or out, are assumed to be composed entirely of words generated (not simply found) by the student, except where words written by someone else are specifically marked as such with proper citation. Including other people's words in your paper is helpful when you do it honestly and correctly. When you don't, it's plagiarism.
For more information about plagiarism, watch this video and then take this short course offered by University Libraries.
University Academic Policies and Student Support
Access the University Academic Policies Document.
Course Summary:
| Date | Details | Due |
|---|---|---|